https://www.ottjogi.com/case-studies daily 0.75 2025-11-06 https://www.ottjogi.com/case-studies/how-an-interim-cmo-helped-thesheet-to-build-and-scale-their-marketing-case-study monthly 0.5 2025-11-06 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/47035c0a-1d23-4fee-8ffd-0fc4c38d832f/thesheet_logo_black+1.png Case Studies - How an interim CMO helped thesheet to build and scale their marketing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/984e1de3-c61e-4b48-aa64-fb51558059b1/thesheet+team+copy.jpg Case Studies - How an interim CMO helped thesheet to build and scale their marketing [Case Study] - Make it stand out thesheet team: Ron, Marko and Oliver https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/bde5a254-bf00-47dc-a4c6-90cc1a092ce6/Ronald+Uus+pilt.jpeg Case Studies - How an interim CMO helped thesheet to build and scale their marketing [Case Study] - Ronald Uus - CPO, Founder Ronald has the perfect mix of skills. Great eye for design and technical chops to bring the art to life in a useful way. He is also the founder of Bynew design studio and previously the Head of Design at OCCO. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/a21f5fcc-58f8-4db9-9dcd-48b0272da42b/Oliver+Ahlberg+pilt.jpg Case Studies - How an interim CMO helped thesheet to build and scale their marketing [Case Study] - Oliver Ahlberg - CEO, Founder Oliver is extremely driven and not afraid to experiment and test new solutions. In addition to thesheet, he is also the co-founder of Skeleton Technologies and an Investor of 15+ companies. https://www.ottjogi.com/case-studies/transforming-excellents-blogging-process-with-ai-and-social-proof-case-study monthly 0.5 2025-11-05 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/9aac9e18-ef01-4bb2-b685-14427af8f52e/Renate-Ly+Mehevits.png Case Studies - Transforming Excellents’ Blogging Process with AI and Social Proof [Case Study] - Renate-Ly Mehevets Resourceful Marketing Specialist, always looking to improve and find new ways to be more efficient at her job. Also, great to work with. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/7b1602c6-bcd3-4127-a1fa-e48f2da6e605/Excellent+blog.png Case Studies - Transforming Excellents’ Blogging Process with AI and Social Proof [Case Study] - Make it stand out Examples of Excellent Blog Posts https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/922f789c-dd56-4fec-ad63-a764230849d5/Excellent+Business+Solutions+Eesti+AS_idxOL0m8Vd_0.png Case Studies - Transforming Excellents’ Blogging Process with AI and Social Proof [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ottjogi.com/case-studies/guided-growth-how-clear-priorities-and-coaching-helped-scale-icosagens-marketing-case-study monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/c6c85eb8-eeba-41fb-8d9d-c951ad7b664d/Lisett-Liblekas_huge-500x500.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Lisett “Thanks to monthly reports, it’s clear that the marketing team’s efforts are now better understood and valued, not only by us, but also by others. The 2023 vision and strategy workshop was a game changer for me. Whenever I’m overwhelmed with tasks, I refer back to our priorities to stay focused.” https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/3b6bdee3-7fda-4092-8bf7-bc49aaa194b4/Icosagen_GMP_facility.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/f9389956-15fb-4c6c-985f-f70bd7d9cb93/Mart-Ustav-Jr-jolly-small-500x500.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Mart Ustav - CSO In the start of 2023 Mart has been instrumental in leading and building the Sales and Marketing departments while simultaneously serving as Chief Scientific Officer. This is no small feat. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/f9389956-15fb-4c6c-985f-f70bd7d9cb93/Mart-Ustav-Jr-jolly-small-500x500.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Mart “Karl has enhanced his communication skills and embraced a leadership role with great success. Lisett is noticeably happier and has become more organized in delivering exceptional materials to the sales team. Mari Ann has integrated seamlessly into our team and manages our social media with outstanding focus and determination.” https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/4df8f215-0958-4259-94bb-b36e2ea895a3/Karl+Mumm.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Karl Mumm - Marketing Manager Karl has evolved from a scientific R&D role to Marketing Manager role, where he has been building the marketing team since 2020. His tremendous growth is a true example of professional development within a large organization. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/ef997473-f9dc-430d-8544-3185206c616a/Icosagen_Company-of-the-Year-2023-e1700052615257.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/4df8f215-0958-4259-94bb-b36e2ea895a3/Karl+Mumm.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Karl “The marketing team has made substantial progress. Having Mart engaged with us when setting the vision and priorities and having a report that he is accustomed to gives us both more time to be productive. Our visibility has increased significantly, both internally and externally.” https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/c6c85eb8-eeba-41fb-8d9d-c951ad7b664d/Lisett-Liblekas_huge-500x500.jpg Case Studies - Guided Growth: How clear priorities and coaching helped scale Icosagen’s marketing [Case Study] - Lisett - Senior Marketing Specialist “The environment was chaotic, because almost everything was treated as a priority. There was no clear vision or long-term plan, and we lacked defined marketing priorities. We needed a new approach.” https://www.ottjogi.com/case-studies/how-setting-clear-priorities-with-kpis-helped-terminal-to-keep-growing-case-study monthly 0.5 2023-09-05 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/c2348437-5c23-4167-a16b-389d77e371d4/Ka%CC%88rkna+Tankla.jpeg Case Studies - How setting clear priorities with KPI’s helped Terminal to keep growing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/2bc81022-c147-4fc4-81f4-93da004c694e/Jo%CC%88rgen+O%CC%83igus_Terminal+CEO.jpg Case Studies - How setting clear priorities with KPI’s helped Terminal to keep growing [Case Study] - Jörgen Õigus - CEO Jörgen is a very analytical person and at the same time knows how to inspire people. Making him a perfect CEO for Terminal. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/72653996-02f1-4286-88a9-6e43f0181b88/347397199_782936036843391_4302736489471343066_n.jpg Case Studies - How setting clear priorities with KPI’s helped Terminal to keep growing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/e88de7d2-6dd9-41e3-ad95-d44fae43bc1f/Kristjan+Kirsima%CC%88e.jpg Case Studies - How setting clear priorities with KPI’s helped Terminal to keep growing [Case Study] - Kristjan Kirsimäe - Head of Marketing Kristjan is ambitious, hard working and above all curious to learn and grow. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/63f593a0-0516-4a99-8335-de4075735389/347425714_273605111772572_6265404243035388266_n.jpg Case Studies - How setting clear priorities with KPI’s helped Terminal to keep growing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ottjogi.com/case-studies/how-envoice-learned-global-saas-marketing monthly 0.5 2022-11-15 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/1668166664503-UCNGOPQ8KYV20SBJTILI/Envoice+team.jpg Case Studies - How Envoice learned to succeed in global SaaS marketing [Case Study] - Make it stand out Envoice core team https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/e8e9b509-6d2f-4e23-bd26-165be9580cc3/1517564422204.jpeg Case Studies - How Envoice learned to succeed in global SaaS marketing [Case Study] - Jaanus Põder - CEO He is enthusiastic, systematic and motivating - all the right characteristics to build a successful company. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/a3a24980-c86a-4ba4-a4ca-135e2430a9d8/envoice+logo.png Case Studies - How Envoice learned to succeed in global SaaS marketing [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ottjogi.com/case-studies/how-hiring-a-marketing-consultant-helped-wisnio-to-scale-their-saas monthly 0.5 2025-11-04 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/7d7c8827-8e8e-4e55-a8ef-becc1ed637b7/Wisnio+Ott.jpg Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - "Now every action has a purpose. The article has a specific goal. Distribution of the article is systematic. To conclude, every activity in marketing is more thought through and it shows in the results" said Ott N. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/e7debe3f-aaf4-46b6-a8f7-ff5694b3ece6/Wisnio+kontor2.jpg Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Make it stand out Alo at Wisnio office with his loyal friend https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/7d9bc422-afba-48d1-83b2-713a25f7df00/Wisnio+logo+-+blue+%28primary%29.png Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/fc6a3c0d-d9f0-49af-b8f5-35ad417ba4a9/Wisnio+Alo+OS-1.jpg Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Alo Arro - CEO Alo is highly motivated, hard working, analytical, and great with people - everything you need to build a successful company. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/727fd2f4-f532-4dd8-a038-233a8392bc14/Wisnio+Ott2+%281%29.jpg Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Ott Niggulis - Marketing Manager Ott Niggulis (Ott N) is a really nice guy who has a natural talent for writing and besides the first name we also share the love for Formula 1. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/5e7341c8-315e-453e-97fb-cb3b1bc423dd/Alo+LinkedIn+tagasiside+postitamine.png Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/2611c9ac-b006-4e12-bcb1-1e5bfb38fac5/Wisnio.jpg Case Studies - How hiring a marketing consultant helped Wisnio to scale their SaaS and be bought by Assessio [Case Study] - Make it stand out Wisnio team - most of them also attended the workshop https://www.ottjogi.com/case-studies/how-katana-learned-what-customers-are-thinking monthly 0.5 2022-08-16 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/143fb4c6-7bce-4f41-a167-ed0abef09e74/Katana_logo-dark-transparent.png Case Studies - How a JBTD workshop helped Katana to understand what customers are thinking? [Case Study] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/94662103-456d-470c-81ed-663256dcb4c6/Oliver+profile+pic.jpg Case Studies - How a JBTD workshop helped Katana to understand what customers are thinking? [Case Study] - Oliver Vesi - CMO “We especially liked the example interview. It gave us a practical understanding of how much more information you can get with the right interviewing technique. With normal interviews you only touch the surface. With the JTBD method you get closer to the truth and to the core where all the useful insights are” https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/e95f71c4-6ec7-46dd-8922-44bc16d26bd3/Katana_2018.jpeg Case Studies - How a JBTD workshop helped Katana to understand what customers are thinking? [Case Study] - Make it stand out First members of the Katana team https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/7e50d70f-b36b-4a7b-a997-766d9064ab58/kristjan-priit-hannes.jpg Case Studies - How a JBTD workshop helped Katana to understand what customers are thinking? [Case Study] - Make it stand out Katana founders Kristjan, Priit and Hannes https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/82b1275d-d712-4e76-88aa-e55631796582/Katana+2022.jpeg Case Studies - How a JBTD workshop helped Katana to understand what customers are thinking? [Case Study] - Make it stand out Katana team 2022 https://www.ottjogi.com/case-studies/tag/Jobs+to+Be+Done monthly 0.5 https://www.ottjogi.com/case-studies/tag/marketing monthly 0.5 https://www.ottjogi.com/case-studies/tag/B2B+SaaS monthly 0.5 https://www.ottjogi.com/case-studies/tag/startup monthly 0.5 https://www.ottjogi.com/case-studies/tag/SaaS monthly 0.5 https://www.ottjogi.com/case-studies/tag/product+development monthly 0.5 https://www.ottjogi.com/case-studies/tag/growth monthly 0.5 https://www.ottjogi.com/case-studies/tag/JTBD monthly 0.5 https://www.ottjogi.com/blog-3-1 daily 0.75 2025-08-19 https://www.ottjogi.com/blog-3-1/blog-post-title-one-s9849 monthly 0.5 2020-05-19 https://www.ottjogi.com/blog-3-1/blog-post-title-two-jygkm monthly 0.5 2020-05-19 https://www.ottjogi.com/blog-3-1/blog-post-title-three-ztf28 monthly 0.5 2020-05-19 https://www.ottjogi.com/blog-3-1/blog-post-title-four-7f3bb monthly 0.5 2020-05-19 https://www.ottjogi.com/blog daily 0.75 2025-11-02 https://www.ottjogi.com/blog/why-your-product-doesnt-sellpractical-messaging-tips-templates-amp-examples monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/2810b1ec-0f67-4b77-9289-e1eba1de167e/JTBD+versus+Persona+lead+messaging.png Blog - Why Your Product Doesn’t Sell—Practical Messaging Tips [Templates & Examples] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/9e394e8b-f7d4-4dc1-a1e3-1d73a689994c/JTBD+feedback+versus+Standard+feedback.png Blog - Why Your Product Doesn’t Sell—Practical Messaging Tips [Templates & Examples] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/4a566101-18c2-4d83-9cef-41eb71f6d262/Alo+Arro+LinkedIn+feedback+social+proof.png Blog - Why Your Product Doesn’t Sell—Practical Messaging Tips [Templates & Examples] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/5d020797-b1d3-4e39-a12d-2df18c86ebb3/Weekdone+JTBD+insights+example.png Blog - Why Your Product Doesn’t Sell—Practical Messaging Tips [Templates & Examples] - Make it stand out Weekdone example of JTBD interview insights displayed https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/d5a9b3bd-96a6-458c-8319-c6fd3ca471b7/Plug+and+Play+Messaging+Template.png Blog - Why Your Product Doesn’t Sell—Practical Messaging Tips [Templates & Examples] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ottjogi.com/blog/why-trust-is-the-highest-commodity-in-marketing-and-how-to-create-it monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/88c9fbee-b7bd-489d-be3e-296f6797dc59/Jo%CC%88rgen+quote.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/98f062d5-b2cb-42b7-9cd1-6a8858149078/Katana+quote+example.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example quote from Katana. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/6cbb0e98-bb0f-4c1e-8f1b-a86966e23518/Pipedrive+Capterra+example.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example of Pipedrive using their Capterra ratign to their advantage. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/0d1333f6-055e-4afa-8ba6-cfbac2410796/Real-Time+Activity.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example of how booking.com uses real-time activity to influence your behaviour https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/1d4c3bee-b583-4846-b0b7-5310ccb5b705/Customer+Logos.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example of my client logos on my homepage. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/6442499e-e574-4c45-a80d-362929711cdd/Case+Studies+Shopify+example.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example of Shopify Case Studies https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/d5c089a1-04f0-4d48-80b6-2495093e23b5/Video+Testimonials.jpg Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example video testimonial thumbnail image https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/c96bcbbe-09dd-4e9c-945a-12fa51b2ae74/Expert+Endorsements.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Example of how a company uses a well-known expert as social proof https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/79b13caf-ce99-4d88-a2df-267a24fdefd8/9+Ways+You+Can+Create+Trust+and+Get+More+Clients.png Blog - Why Trust Is the Highest Commodity in Marketing—And How to Create It - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/e3415511-35fd-4317-8119-3ae5860aa3e5/Industry%3A+Media+Logos.png Blog - 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/7d7c8827-8e8e-4e55-a8ef-becc1ed637b7/Wisnio+Ott.jpg Blog - How to write a blog post that is easy to read and creates trust [Guide] - "I am an experienced writer, but Ott Jõgi helped me to have a better structure and increase readability.” Ott Niggulis - Marketing Manager at Wisnio https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/b409b636-a27e-4948-83a3-7902cc6dbc44/Passive+vs+active+voice.jpg Blog - How to write a blog post that is easy to read and creates trust [Guide] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/6d03ca9c-e95c-4738-84c4-e746bcb2a2aa/unsplash-image-Dcp3sz56P-g.jpg Blog - How to write a blog post that is easy to read and creates trust [Guide] - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.ottjogi.com/blog/purpose-each-step-linkedin-marketing-guide monthly 0.5 2022-11-15 https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/5ee9c313-a18b-4fdc-8e36-c0e1607b3d90/LinkedIn+post+guide.jpg Blog - 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I can coach you how to do it. Consult you - make sure you do it. Or, do some of it for you. Take your pick. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/1c807b35-b365-41a0-a8c7-93841c5dbdbc/Wisnio.jpg Home - Case Studies Learn why companies like Wisnio, Katana and Envoice needed help in marketing and how it has changed their business. https://images.squarespace-cdn.com/content/v1/5e9ab1eb2ef5fb2f52f463ce/1653470433643-GH28BRMNFFOK4Q4DIP94/IMG_2777.jpg Home - About me For 10 years, I worked as a Head of Marketing at a few successful B2B SaaS startups. 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In the process, learning the art of SEO, how to write and promote my own content. Also, establish new marketing channels and how to get media coverage. From there, what it takes to build a team and coach them. Then, in 2021 something wonderful happened - my son was born. In order to spend more time with him, I decided to consult and apply my marketing expertise in another way. 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